A North-London studio increased their retention by 12% in just four months by identifying and prioritising members with declining habits. Using the platform’s insights, they were able to intervene early, addressing potential cancellations before they became inevitable. Scalr’s ability to track subtle early warning signs – like changes in booking patterns or shifts in class preferences – was the game-changer. These trends, which would typically go unnoticed, allowed operators to engage members during the early stages of disengagement. By maintaining motivation and helping members navigate rough patches, the studio now consistently averages a 90% monthly retention rate. This proactive approach not only reduced churn but also improved member lifetime value, strengthened relationships, and sustained a thriving, loyal community – all while boosting the studio’s bottom line by 20%